SEW Experts: How To Use Google Site Exclusion Tool to Increase ROI

All Google AdWords content campaigns have dead wood. Google Content Network sites that display your ads but deliver few clicks or conversions rob you of profits. In today’s Content Advertising column, “How To Use Google Site Exclusion Tool to Increase ROI,” David Szetela shows you how to use Google’s Site Exclusion to increase ROI.

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Image showing front and back of the rumoured iPhone 8 in blush gold colour, which is a kind of peach brown. A caption in the bottom right corner attributes the image to Benjamin Geskin.
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