SEW Experts: Why Search is Still Prehistoric – Part 2

Many search marketers were disappointed with the Yahoo Panama release, finding it to be more of a catch-up to Google than a leap forward. In today’s Brand Equity column, “Why Search is Still Prehistoric – Part 2,” Eric Qualman explains that the cause of that disappointment may result from Yahoo trying to please advertisers, instead of searchers, with Panama.

Related reading

Google Sandbox Is it still affecting new sites in 2019
alexa.com search tools updates competitive analysis
Decommissioning Jet Two charts proving Walmart planned to ground Jet all along