SEW Experts: Google AdWords Targeting: Expect More, Pay Less

Google AdWords placement-targeted campaigns on the content network can be a useful tool, if you can find the sites that support it. In today’s Content Advertising column, “Google AdWords Targeting: Expect More, Pay Less,” David Szetela discusses AdSense publishers’ options for showing or blocking placement-targeted ads.

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An image from The Simpsons showing a yellow-fingered hand holding up a newspaper whose headline reads: Bumblebee Man Caught In Sting
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