SEW Experts: Universal Pictures: Optimizing Video for Search

We hear a lot about universal search and how it will keep SEO professionals on their toes with constantly evolving ranking algorithms. So how can local online advertisers take advantage of universal search? In today’s Vertical Challenge column, “Universal Pictures: Optimizing Video for Search,” local search expert Michael Boland explains that creating optimized online video is a great opportunity for local marketers that are on top of their SEO game.

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Image showing front and back of the rumoured iPhone 8 in blush gold colour, which is a kind of peach brown. A caption in the bottom right corner attributes the image to Benjamin Geskin.
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