Load Time Impacts Google Quality Score

A member over at WebmasterWorld found that web page load time is now a factor in Google’s Qulaity Score for AdWords.

This was started last month and may be the one thing people have been overlooking when examining what impacts their QS numbers.

The big question is does Google set a table or range or is this fastest to slowest for ranking impact?

Discussion of this has been started at the SEW Forums as well.

Related reading

Google_Display-ads-for-a-mobile-first-world_600
Google I O 2016 on Google
A graphic showing the old Google logo superimposed over a faint search results page.
Shift London