Job Cuts Likely in Google-DoubleClick Merger

In the wake of EU’s approval of Google’s DoubleClick acquisition comes the news that job cuts will likely result from the deal. Google Chairman and CEO, in a statement posted on the company’s official blog, said “As with most mergers, there may be reductions in headcount. We expect these to take place in the U.S. and possibly in other regions as well. We know that DoubleClick is built on the strength of its people. For this reason we’ll strive to minimize the impact of this process on all of our clients and employees.”

Staff reductions will be the result of an alignment process to eliminate redundancies and ensure that roles have been assigned to the right people. Wrote Schmidt, “An immediate task we’ll undertake over the next few weeks is matching and aligning DoubleClick employees with our organizational plan for the business. This will involve determining the right staffing levels for all functions and will ensure that we have the right people assigned to the right responsibilities within Google.”

Most of the cuts will occur within the United States. Overseas cuts will be subject to meetings with employee representatives and local laws. Google expects to finalize the process by April.

Related reading

17 best extensions and plugins that experienced SEOs use
Gillette video search trends
serps of tomorrow