Yahoo on the Future of Search

Where’s search heading? Ask Yahoo’s chief scientist, Andrew Tomkins. He’ll be giving the morning keynote today at SES New York. While most search engines for the past 10 years have relied heavily on analyzing anchor text, links, and content to determine relevance, researchers at the top search engines have recently begun to look at other signals that might indicate search result relevance. Tomkins reveals a few hints at the future in today’s SearchDay, “Where’s Search Heading? Ask Yahoo’s Chief Scientist.”

Related reading

The word PREPARED is written on a blackboard with the UN crossed out. A hand is underlining it.
A hand holding a transparent piece of plastic or glass, with the Google logo superimposed onto it.
Simple Share Buttons