SEW Experts: Visually Impaired Search

Like search ads, PageRank, and blended search, Google’s newly launched VisualRank image search technology has the potential to change the way SEO is done. In today’s Searching for Meaning column, “Visually Impaired Search,” Kevin Ryan explains that while the game hasn’t changed yet, it will very soon.

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Robot sitting on a bunch of books. Contains clipping path
A picture of the 'Springfield Shopper' newspaper from The Simpsons, bearing the headline "LOCAL MAN LOSES PANTS, LIFE"
A screenshot of visual search on Pinterest. On the left is a picture of a copper angle-poise lamp, with the words 'Visually similar results' above it. Down the right-hand side are a number of pins showing similar lamps.
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