SEW Experts: Do We Need Educational Standards For Learning SEO?

Search Engine Watch Expert - Ron JonesThe real meat and potatoes of the discussion right now isn’t necessarily what standards to employ, but whether we need — or should even consider — SEO standards. In today’s SEM.EDU column, “Do We Need Educational Standards For Learning SEO?,” Ron Jones wonders how we can effectively train people if we don’t have basic guidelines for the industry.

Related reading

Google I O 2016 on Google
A graphic showing the old Google logo superimposed over a faint search results page.
Shift London
471de69559512ff4f56b896ccedc6389