SEW Experts: What’s on your Mind?

Search Engine Watch Expert - Kevin RyanAnyone engaged in the practice of search has at one time or another struggled to motivate searchers. Motivation comes in the form of click action, triggered by text. In today’s Searching for Meaning column, “What’s on your Mind?,” Kevin Ryan reminds us that the action starts long before reaching search results.

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Image showing front and back of the rumoured iPhone 8 in blush gold colour, which is a kind of peach brown. A caption in the bottom right corner attributes the image to Benjamin Geskin.
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