SEW Experts: When’s an Outage More than Just an Outage?

Search Engine Watch Expert - Aaron ShearIn SEO for major sites, one of the most overlooked factors is uptime. In today’s enterprise search marketing column, “When’s an Outage More than Just an Outage?,” Aaron Shear looks at how a server outage can impact your SEO efforts.

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The front page of the Simpsons newspaper Springfield Shopper, with the headline Wiccan Curse Blinds Half the Town. Underneath the subheading reads, Newspaper sales plunge 50 percent
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