After being owner-less for a little over a year, JupiterResearch has been acquired by Forrester Research for $23 million. Previously, JupiterResearch had been sold by Jupitermedia to Kagan Research, but then Kagan got acquired by financial business intelligence firm SNL Financial.
“We are very excited to be joining the Forrester brand, culture, and community,” said David Schatsky, president, JupiterResearch. “For a quarter of a century, Forrester has been a trusted advisor to many of the top businesses and organizations in the world, and we are honored to bring the best of JupiterResearch to the Forrester name.”
JupiterResearch is the source of a ton of great online marketing data. Check out these posts covering data released by Jupiter:
1.8 Billion Internet Users by 2012, China to Overtake US Internet Use by 2011
Blended Search Increases Your Visibility – Jupiter Research
Marketers Increasingly Turn to Social Networks
Jupiter Research Report Says Most Search Marketers Happy with ROI