SEW Experts: Getting Vertical Search Right: A Sneak Preview

Search Engine Watch Expert - Elisabeth OsmeloskiAt SES San Jose later this month, a panel of experts will discuss vertical search in a Googlized world, where we’ve created more advanced users by simplifying search. In today’s vertical search marketing column, “Getting Vertical Search Right: A Sneak Preview,” vertical search expert Elisabeth Osmeloski notes that, in the search for the next big thing, it’s about providing a search service that is just above that highly set bar.

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A screenshot of visual search on Pinterest. On the left is a picture of a copper angle-poise lamp, with the words 'Visually similar results' above it. Down the right-hand side are a number of pins showing similar lamps.
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