SEW Experts: Killer PPC Ads: The Final Word

Search Engine Watch Expert - David SzetelaLast week’s column on PPC fundamentals sparked some feedback. In today’s Profitable PPC column, “Killer PPC Ads: The Final Word,” David Szetela responds, and clarifies some simple guidelines that will pave the way to pay-per-click nirvana: double-digit click-through-rates.

» Full story

Related reading

Stock image of a smashed piggy bank with Euros strewn around it and a hammer off to one side.
E-commerce. Shopping cart with cardboard boxes on laptop.
Simple Share Buttons