SEW Experts: Domain Acquisition — How Much is Too Much?

Search Engine Watch Expert - Mark JacksonThink you can’t afford to spend the money to buy an existing domain name? If you do the math, the cost savings you gain may surprise you. In today’s organic search engine optimization column, “Domain Acquisition — How Much is Too Much?,” Mark Jackson describes a case where the SEO benefits of a $20,000 domain name proved to be more than worth the expense.

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Image showing front and back of the rumoured iPhone 8 in blush gold colour, which is a kind of peach brown. A caption in the bottom right corner attributes the image to Benjamin Geskin.
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