Google’s intentions are good, but we must also remember that they aren’t in the business of helping your Web site rank highly in Google. So when Google advises against URL rewriting in their Webmaster Central blog, is there an ulterior motive? In today’s organic SEO column, “Tin Foil Hat? I Have Mine On,” Mark Jackson weighs the pros and cons of URL rewriting, and explores some possible reasons why Google would rather webmasters didn’t do it.
February 10, 2016