SEW Experts: The Small Business Guide to Choosing Keyword Phrases

Search Engine Watch Expert - Carrie HillHow do you know which keywords to focus on in your search optimization or advertising campaigns? In today’s Little Biz column, “The Small Business Guide to Choosing Keyword Phrases,” Carrie Hill explains the Keyword Effectiveness Index and how to use it to your advantage.

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The front page of the Simpsons newspaper Springfield Shopper, with the headline Wiccan Curse Blinds Half the Town. Underneath the subheading reads, Newspaper sales plunge 50 percent
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