Google Adds Friend Connect to Blogger

Users of Google’s blogging product, Blogger, can now add Friend Connect to their blogs. The feature enables them to incorporate social networking to their blog. Now, that might seem a bit redundant. Isn’t a blog already social with comments?

Yes, but blogging isn’t a comprehensive social community. Granted, Friend Connect isn’t comprehensive, but it’s a simple way for those who don’t have the time or resources to build out a full-on social networking site.

Friend Connect is also a social media marketing tool. Users share their activity with others, so Blogger users might get new readers when it’s noted that Friend Connect users are reading them.

Related Reading:
Google Friend Connect Launches “Social Bar”
Google Friend Connect Adds Twitter

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