CarMax Sees Rise in Sports Car Searches

CarMax, the largest retailer of used cars in the U.S., says that searches for sports cars rose 6% in September, compared to August. The top 5 sports cars search on were:

1. Ford Mustang
2. Chevrolet Corvette
3. Nissan 350Z
4. Chevrolet Camaro
5. BMW M3

“Sports cars remain an American classic,” said Craig Beiner, purchasing manager for CarMax in Virginia Beach, Virginia. “Consumers may now be feeling more comfortable with the idea of getting a ‘fun’ vehicle that has an enduring appeal.”

Either this is a sign that consumer confidence may be returning or the mid-life crisis is recession-proof. What’s your take? Leave a comment below.

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A screenshot of visual search on Pinterest. On the left is a picture of a copper angle-poise lamp, with the words 'Visually similar results' above it. Down the right-hand side are a number of pins showing similar lamps.
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