Used car retailer CarMax has released the most searched for vehicles on their website for 2009. Honda Accord tops the list for the fourth year in a row, while Jeep Wrangler and Chevy Silverado were new to the list.
“This year’s list shows the variety of makes and models our customers are considering when shopping online for a quality used car. Every car in our inventory can be found on carmax.com and it will show the same no-haggle price you’ll see at your local CarMax store,” said Ann Yauger, director of carmax.com.
- Honda Accord
- Ford F-150
- Chevrolet Tahoe
- Ford Mustang
- Toyota Camry
- Honda Civic
- Jeep Wrangler
- Toyota Tacoma
- Nissan Altima
- Chevrolet Silverado 1500
CarMax averaged 5.5 million unique visitors per month in 2009, so the list is a good look at the pulse of American car buying – especially in a rocky economy.
Not only does CarMax track these trends, but they’re also good at incorporating what they’ve learned through their on-site search to create a better experience.
“Carmax.com continues to evolve and expand search capabilities based on consumer feedback,” concluded Yauger.
One example is when CarMax introduced a Miles Per Gallon search feature in August 2008. Gas prices had been especially high that summer and providing that feature met consumer demand.
On-site search doesn’t just provide a better experience, it gives valuable insight to what consumers are looking for.