SearchIgnite ‘4.0’ is released today, which is a newer and enhanced version of the company’s search marketing and digital media attribution platform. This latest version includes a number of major enhancements such as in-line editing, ROI forecasting and bulk change management.
The headline changes are:
- Make bulk changes across all engines and get use spreadsheets within a Web browser
- Chart projected ROI at varying PPC budget levels
- Improved navigation, advanced filtering and a revamped user interface with search functions
“As the search landscape continues to trend toward convergence, the need for marketers to properly attribute media performance across all digital channels is paramount,” said Roger Barnette, CEO of SearchIgnite.