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  1. Login With Amazon: What is it and Why Should Online Business Owners Care?

    Clients may ask the user to share some personal information from their Amazon profile, including name, email address, and zip code. Amazon notes that "customers can share some personal information from their Amazon profile, including name, email...

  2. How to Take Advantage of Google AdWords’ Improved Geotargeting

    Expand ZIP code targeting to Canada. Got a business that only services specific areas? Looking to mirror your online investment by heavying up media in paid search in those same areas? Just want to take advantage of competitive advantages in...

  3. Google Launches New AdWords Targeting Option: Congressional Districts

    Google now offers AdWords targeting within specific Congressional districts, rather than by ZIP code. Using the above map screenshot, Google explains the benefits of district targeting over ZIP code. This allows politicians and their campaign teams...