As highlighted in a recent eMarketer article, an August 2012 study by Demandbase and ZiffDavis indicated that SEO was the top online marketing tactic used by B2B marketers. This was only narrowly ahead of social media and content marketing – two...
An award-winning copywriter and content developer, she offers both direct and digital marketing experience, both client-side and agency-side, and has worked on major B2B accounts that include American Express, Intuit, Xerox, IBM, Pitney Bowes, and...
And she has worked as a technology TV host on the popular how-to call-in show G4TechTV with tech guru Leo Laporte, who was a colleague of mine at Ziff-Davis in the 1990s. Better known as Amber Mac, the Canadian television and netcasting personality...
But Whitmore, who was a colleague of mine at Ziff-Davis back in the 1990s, did agree to provide the last eight minutes of our editorial teleconference for free to Search Engine Watch Blog readers. I had to face similar questions last week as the...
During the 1990s, I was the director of corporate communications at Ziff-Davis. On the "state" side of Ziff-Davis, Microsoft bought a ton of advertising in our magazines, on our websites and for our cable TV channel.
ZiffDavis Enterprise – Publishers of eWeek, CIO|Insight and Publish It enables national advertisers to efficiently fulfill their online budget in the same manner as they purchase offline advertising; namely national, spot and local in a single...
Deutschland for Ziff-Davis Verlag, GmbH back in the 1990s. Mona Elesseily, Director of Marketing Strategy, Page Zero Media Financial Times Deutschland English translation): Tax revenues exceed estimates
And I gave this advice in the 1990s when I was the director of corporate communications at Ziff-Davis. Just as media companies insist on a separation of church and state between their editorial and advertising departments, event organizers also...
PC/Computing (later Ziff-Davis Smart Business) folded in May 2002. For example, I worked for Ziff-Davis from 1988 to 1999, as the director of marketing for PC/Computing and then as the director of corporate communications.
Yahoo Adds Cars.com, Forbes.com and Ziff-Davis to Publishers' NetworkYahoo announced it has signed agreements with Cars.com, Forbes.com and the Ziff-Davis publications. Linking Issues & Social Media Guidelines to Social Media SuccessThis post will...
Yahoo Adds Cars.com, Forbes.com and Ziff-Davis to Publishers' NetworkYahoo announced it has signed agreements with Cars.com, Forbes.com and the Ziff-Davis publications. The Big SMX Social Media NY '07 Roundup, Search Engine Land
Yahoo announced significant display advertising agreements with Cars.com, Forbes.com and Ziff-DavisMedia. Ziff-DavisMedia and Ziff-DavisMedia relationship will provide advertisers with additional opportunities to communicate with, and engage...
Inktomi Paid Inclusion Selected by ZiffDavisMedia, Travelocity, Buy.com and Switchboard They're among the most-popular online icons of Summer 2003 according to the latest Singingfish Streaming Media Report released today.
Over the past year, the company has cut deals with a variety of publishers to insert paid listings into their pages, such as MacWorld and ZiffDavisMedia web sites, such as eWeek. Instead, the company has a staff of its own media buyers who are...
Over the past year, the company has cut deals with a variety of publishers to insert paid listings into their pages, such as MacWorld and ZiffDavisMedia web sites, such as eWeek. Instead, the company has a staff of its own media buyers who are...
Over the past year, the company has cut deals with a variety of publishers to insert paid listings into their pages, such as MacWorld and ZiffDavisMedia web sites, such as eWeek. Instead, the company has a staff of its own media buyers who are...
A Death for Yahoo Internet Life http://www.atnewyork.com/news/article.php/1380251 ZiffDavis calls it quits on the seven-year-old lifestyle/culture title. Getting the Right Information in the Information Age http://www.clickz.com/media/media_buy...