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Zagat

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  1. Google Buys Frommer’s Travel Guides in Yet Another Contested Move as a Content Publisher

    Last year, Google acquired Zagat and earlier this summer, integrated Zagat reviews with the merged Google+ Pages/Places. Google reportedly plans to combine Frommer’s with their Zagat reviews. The Frommer’s team and the quality and scope of their...

  2. Google’s 13th Birthday: 12 Top Stories From the Past 12 Months

    Other noteworthy buys include Zagat and BeatThatQuote.com (which Google was forced to penalize for using doorway pages). The search engine that became synonymous with search and the “don’t be evil” motto has now been part of the Internet experience...

  3. Searcher Intent: Why Vertical Search is Now Giving Ground to Core Search

    With continued acquisitions of vertical search providers like Google’s acquisition of ITA for travel search or Zagat for restaurant reviews, the core search engines appear focused on this type of searcher intent and I would expect their results...