David Meerman Scott, author of The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, and co-author of Marketing Lessons from the Grateful Dead: What Every...
Back in March, I featured some of the video marketing case studies that David Meerman Scott and I thought were worth sharing. All advertising and marketing work appearing on YouTube is eligible. Today, the Art Directors Club (ADC) topped that by...
Video marketing case studies with David Meerman Scott and Greg Jarboe But, as a publication that covers the business of marketing, advertising and media, Ad Age might also want to consider how marketers are also using platforms like YouTube.
When I first glanced at the schedule for Search Engine Strategies New York, David Meerman Scott's opening keynote presentation jumped out at me, and not because it comes first. Meerman's point. And Meerman gave us some new guidelines for success to...
David Meerman Scott, author of World Wide Rave, is here to talk about "The New Rules of Marketing & PR" I know about creating information that people want to share.am And with that, David Meerman Scott has finished his keynote.
David Meerman Scott, the author of "The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition" will be giving the opening keynote at SES New York 2010.
David Meerman Scott: Coakley v Brown: The Social Media Divide May Decide Election (huffingtonpost.com) If you drill deeper, the most viewed video on his channel was "Scott Brown's response to Coakley attack ad.
David Meerman Scott of Web Ink Now, asks, "Is this Microsoft Windows 7 House Party thing real? To promote this idea, Microsoft has uploaded a video to YouTube. If you create something so bad that it goes viral, is it a public relations disaster or...
