Google, driven primarily by video viewing at YouTube, ranked as the top online video content property in April 2013 with 154.6 million unique viewers in the U.S. YouTube also celebrated its 8th birthday 5 days ago by announcing that more than 100...
If you're ready to advertise on YouTube for the first time – with one of those ads that pop up before you watch your video – then this basics guide is for you. Next you will select the video that you want to showcase and upload it to your account...
That's why YouTube recently announced that the video-sharing website had hit the incredible milestone of 1 billion unique monthly visitors. The company also announced that more than 6 billion hours of video are watched on YouTube each month.
And content that is feature-rich, like online video (YouTube – a Google product) and images supported with text gains ultimately more exposure. YouTube, as a Google product and video-serving platform, in itself is an opportunity for B2B social...
There used to be three broadcast TV networks, then there were hundreds of cable channels, now there's YouTube. The holy grail of content marketing is to make the process as predictable, repeatable, and scalable as the 30-second television spot or...
Seeing more content on the YouTube homepage? In an announcement made April 23 via the YouTube Creators blog, YouTube let users and creators know that there would be a change, or rather a series of changes, coming to the homepage feed (or sub-box...
YouTube's Ad Leaderboard joins the Mashable Global Ads Chart, which is powered by Unruly, and the Visible Measures Top 10 Viral VideoAd Campaigns Chart, which is published on Advertising Age. April also saw the first non-English language ad to...
All in all, YouTube ads delivered over 200 percent their original video view goal, and view-through rates for TrueView exceeded benchmarks for the vertical. For A Momentary Lapse, he directed Wingsuit Race in Slo-Mo, Oahu, Hawaii that was also used...
This video has received more than 1 million views on YouTube and has been shared thousands of times across the net. They did a brilliant job with their Super Bowl ad that not only effectively showcased their different search features, but had an...
It's Getting Harder to Make Money on YouTube – Bloomberg BusinessweekRevenue-sharing program has more than a million creators, but ad rates are falling (from $9.35 per 1,000 views in June 2012 to $6.33 in March 2013).
Our home page has a live feed of our Instagram account, YouTube channel, and a Twitter list feed. They present this data via the Facebook Ad Creation Tool. At minimum, you'll need to catalog by ID, URL, title, type (web page, PDF, video, etc...
In March 2013, Google sites, driven primarily by video viewing at YouTube, ranked as the top online video content property with 153.9 million unique viewers, followed by Facebook with 63.8 million, VEVO with 52 million, Yahoo sites with 50.3...
YouTube for iOS gets access to live streams, My Subscriptions feed, video queuing for TV playback, and more – The Next Web Going Viral not Required to Succeed – with YouTube’s Lane Shackleton – Ramblings About SEO BlogThe product manager from...
Released in open beta today, Unruly Analytics is based on the company's proprietary technology, which has tracked seven years' worth of historical video sharing data across YouTube, Facebook, Twitter and the blogosphere.
Facebook Fatigue Among Teens Should Freak Out Marketers – Bloomberg BusinessweekFacebook and YouTube are on the way out, Reddit and Twitter (plus Snapchat, Vine, and 4chan) are in with teens, according to Piper Jaffray.
Video ads: Mostly, you’ll use these on YouTube. Superior ad specificity: When your targeting is precise, your ads can achieve a higher level of relevance. In the suggested structure map below you can see that we have segmented every targeting...
Google's Distinguished Engineer Matt Cutts answered a trio of questions on the GoogleWebmasterHelp YouTube Channel: Live Programming for a Connected Audience: ESPN at SES New York 2013 – SESConference Expo YouTube Channel
With the recent rollout of their One Channel design, YouTube is aiming to evolve from – in Google's own words – "a video-based site to a channels-based site, where subscriptions rule. YouTube's research has shown that subscribers tend to watch...
And all of the Ad Age Top 100 brands are now running campaigns on YouTube. Creation: Gen C is deeply engaged with online video, watching, creating and uploading videos on YouTube. Now we've added YouTube search data going back to 2008, making it...
Back in August 2012, Google/YouTube ranked as the top online video content property with 150.2 million unique viewers, followed by Yahoo sites with 55 million, Microsoft sites with 53.7 million, VEVO with 49.3 million, Facebook with 47.7 million...