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  1. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Lisa forgot that Instagram even did video, but she really liked the idea and followed up with, "How about we use the winning videos in a TV commercial? Someone suggested, "What if the contest was about girls taking videos of their favorite outfits...

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Local videos, social media links and social sharing options Ironically, a lot of the things consumers are looking for may also help your local pages rank higher, like integrating YouTube, Google Maps, Google+ sharing, Google+ Local links, Google...

  3. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    We can post videos, do a print and social campaign, and create a positive image for our brand. Look at the difference in trust between the content brands post themselves on social networks (15 percent trusted in the U.S.and consumer-generated...

  4. The World Welcomes 2014 on Twitter, Reveals Usage Patterns

    Those would include pictures from TwitPic, images uploaded directly to a tweet, Vine videos, and YouTube videos. Embedded media are pictures and videos that show up right in a tweet. Looking at the distribution of those you can see that pictures...

  5. 5 Social Media Advertising Trends to Watch for in 2014

    Videos are prominently featured in Facebook feeds organically. YouTube is already killing it with their video ad campaign product. This ad unit is still in testing at Facebook and the video plays on silent – so the impact won't be quite the same as...

  6. Google Blocks Child Abuse Images on 100,000 Search Terms

    YouTube engineers have also been working on the problem, according to Schmidt, developing algorithms that can detect child abuse in videos. In a column for ITV News, former CEO of the Child Exploitation and Online Protection Centre Jim Gamble said...