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  1. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    This video has received more than 1 million views on YouTube and has been shared thousands of times across the net. They did a brilliant job with their Super Bowl ad that not only effectively showcased their different search features, but had an...

  2. Google Reports Surge in Government Takedown Requests

    Another instance involved a UK local law enforcement agency's request to take down a YouTube video that falsely portrayed an official wearing a racist uniform. Local law enforcement also asked that another YouTube video be taken down because it...

  3. Top Google Website Optimization Resources

    Google+Youtube Properly building an XML Sitemap and submitting it to Google is one of the fastest ways to get your content indexed and is often overlooked (this is a must read). But what does Google have to offer on the subject?

  4. International Expansion: Break Down Barriers With Google+ Hangouts

    You need to have a verified YouTube account to make this happen. Tips to Using Google+ Hangouts to Improve Your international Relationships Let's look at five typical hardships companies face with international clients and tips on how using Google...

  5. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    With little more than a smartphone and some video editing software, a small business can produce a video with a limited budget that can be uploaded to YouTube for free. From there they can share the videos on their websites, social media profiles...

  6. 4 Steps to Take After a Google Manual Penalty is Removed

    Create a tutorial: Video tutorials perform consistently well on YouTube. After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a manual penalty, you will find a note like this in Google Webmaster...

  7. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    Another quick response, "No, I've focused my attention on my YouTube channel and not my website. Google Webmaster Tools revealed that spammy links now accounted for approximately 40 percent of his link profile (and as I found out over time, the...

  8. A Strategy Map for Google Display Network Success

    Video ads: Mostly, you’ll use these on YouTube. The Google Display Network is vast with abundant opportunity to generate great results. App ads: You can promote your mobile applications by linking directly to the Google Play Store or Apple App Store.

  9. How to Avoid PR Disaster With a Social Media Policy

    As opposed to the social media sentiment when you land an interview with Oprah that trends on Twitter, gets replayed on YouTube, and shared on Facebook with a behind the scenes shot on #Instagram. A recent report published by the Wildfire Google...