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  1. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Miscellaneous online accounts/subscriptions/tools totaling $_______ / year. Consider tablets for live blogging events, smartphones for non-personal social accounts, video cameras for interviews, video or photo shoot staging supplies/fees, etc.

  2. AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

    So, all you need to do is select your advertising goals and AdWords for video will show you useful reporting columns for your accounts. And neither have the experienced marketing and advertising professionals who use YouTube.com to go global or go...

  3. Visual Storytelling: The Key Weapon to Content Marketing

    Some of the more popular Twitter accounts we see are based on a certain story and character – for example, @shitmydadsays and @dosequisman. By voyaging into their world, we see that our real home is where true beauty lies: http://www.youtube.com...

  4. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    Webmaster Accounts and Google Analytics Since there are so many things you can learn from webmaster tools, it kills me when I see companies without accounts set up. Instead of using QuickTime, the business owner could be embedding their own Flash...

  5. YouTube Unveils New Look to Increase Channel Views, Subscriptions

    Content creators could become YouTube partners simply by enabling their YouTube accounts, and monetizing at least one of their videos. YouTube has unveiled a new look to help users find their favorite channels and “subscribe, subscribe, subscribe.

  6. Top 10 High Impact Google AdWords Innovations to Watch Now

    In the finance industry, the current advertising testers, consumers can compare rates and offers for credit cards, CD, checking account, and savings accounts. Along with visitors to certain web pages or sections of a site, advertisers can target...