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  1. Google Tries to Steal How-To Traffic in Organic Search Results

    What (if anything) do you think can be done to protect your site and keep Google from thieving your traffic? The biggest gripe from most publishers is not that Google Knowledge Graph is displaying their content, but that it is displayed in a way...

  2. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    So, for example, if a site is ranked No.on a desktop, it would rank 3.5 (on average) on a smartphone device. Even when people implement it right the first time, they don't keep it correctly implemented when, for example, lots of different people...

  3. Forget Big Content – Small Content Is Critical to Search Success

    Creating a site that is brimming with relevant content is critically important. Regular readers of this site will be very aware of how Google is changing the game when it comes to surfacing sites it deems are authoritative in any one niche.