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  1. Google Analytics Helps You Filter Spider and Bot Traffic

    On their official Google+ page, the Google Analytics team has announced a new filter to help site owners identify "real" traffic from that of bots and other spiders. Toward the bottom of the options, just before Site Search Settings, you'll find a...

  2. Using Majestic's Topical Trust Flow to Find Online PR Opportunities

    Start with Majestic's site explorer and enter the root domain to maximize the number of results. Analyzing the site, particularly using 'topical trust flow' can uncover promising media opportunities. The table shows the source link (the 'news...

  3. How to Optimize Your Content Strategy With Social Listening

    From there you can review the content they share, what questions they ask, and help inform what content you should have on your site. Strengthening your product descriptions and providing insights on how specific gear matches up with body weight...

  4. 4 Amazing Things You Simply Must Know About Sensational Headlines

    Their site features headlines like: While humorous, the site – and its rising popularity – may be a leading indicator of an underlying fatigue that readers already have for formulaic headlines and those that make promises but don't deliver.