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  1. The 4 Most Interesting Features in Google Shopping Campaigns

    Bidding more is thus not the only way to improve impression volume off of these reports – if you improve your feed content, you should see more matching and higher impression volume as well. By adding five custom feed labels, Google has given...

  2. So Why Did All Those Movie Sites Lose Google Search Traffic?

    A few days later Cutts responded, which is unusual because he normally doesn't respond to too many people about specific search traffic issues on his Twitter feed. This included thin content, affiliate links, content syndication networks on the...

  3. Content Marketing Put a Man on the Moon, What Can it Do For You?

    This content output helped to feed a world hungry for information about America's space efforts, and leave the world's press outlets receptive and clamoring for content to serve up to their audiences.

  4. Facebook News Feed Now Shows Content From Pages That Tag Pages You Follow

    If you follow or like a Page on Facebook, and another Page tags that page on Facebook within their own post, there's a higher likelihood that you'll see that post in your feed, even though you haven't liked or followed that brand or business.

  5. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Providing your business feed isn't the only step. Localize on-page business content (e.g.hours, driving directions, local descriptions, etc. Google has increasingly relied on microdata to better understand web content and recommends that webmasters...

  6. How to Write Headlines Google Will Love & You and I Will Click, Read, and Share

    Every time I see a post from these sites in my Facebook news feed (which is much more often than I'd like) I have a virtual vomit build-up inside my mouth. Even if the dollar value isn't accurate, we still know that headlines are super-important to...