The entire company changed its name to Visual Sciences, and was then acquired by Omniture. Web analytics provider Omniture today launched Omniture SiteSearch, a hosted site search product it picked up in its Visual Sciences acquisition, which...
After his talk, he caught a train to Maynard, Massachusetts for a couple days of Visual Sciences training. Long Tail Search Analytics, Visual Sciences, HitTail Connors Communications (her company) has more than 20 years marcomm experience helping...
The Impact of the Omniture - Visual Sciences Merger AT&T To Acquire Pay Per Call Company Ingenio Blended and universal search, quality scores, social media, and personalized search results all contributed to the change, as we outlined yesterday.
The Impact of the Omniture - Visual Sciences MergerThis move follows closely on the heels of Omniture's acquisition of Offermatica, a leading web optimization company. Microsoft Invests $240 Million In FacebookMicrosoft purchased a 1.6 percent...
The Impact of the Omniture - Visual Sciences MergerThis move follows closely on the heels of Omniture's acquisition of Offermatica, a leading web optimization company. Want a snapshot of the day's search marketing news?
Visual Sciences consists of two recently merged entities, the original Visual Sciences, and WebSideStory, the company that produced the HBX family of analytics tools. Nasdaq: OMTR) announced yesterday that they are acquiring Visual Sciences (Nasdaq...
Visual Sciences, bought by WebSideStory in 2006, managed to pull an "Alien" and take over the ship from the inside, when most of the executives left the company. The combination of Omniture and Visual Sciences creates a company with substantial...
Visual Sciences Retains Goldman, Sachs & CoIn response to a number of unsolicited queries about acquiring them, the company has retained Goldman, Sachs & Co to manage those queries, and evaluate their next steps.
Visual Sciences Retains Goldman, Sachs & CoIn response to a number of unsolicited queries about acquiring them, the company has retained Goldman, Sachs & Co to manage those queries, and evaluate their next steps.
With the announcement it looks like Visual Sciences is doing two things: (1) Reassuring customers that any rumors they may hear about such activity will not affect the support they get, and: (2) while there is nothing in the announcement that...
Peterson recently left Visual Sciences to focus his attention on strategic consulting through his company Web Analytics Demystified. This speaks to a failure to get the best ROI from a company's web analytics investment.
WebSideStory Rebrands itself as Visual SciencesThe Visual Sciences brand brings to mind higher end analytics solutions for sites with more complex needs. Microsoft Ad Revenues Up 23%Advertising revenue grew by 23 percent, and the company is...
Visual Sciences, formerly known as WebSideStory, is one such competitor that will be impacted by this alliance. Using the Salesforce.com API, an analytics company is able to pass the lead information along with the advertising info - thus creating...
WebSideStory Rebrands itself as Visual SciencesThe Visual Sciences brand brings to mind higher end analytics solutions for sites with more complex needs. Gates Plans to Spend Remaining Time Focusing on SearchMicrosoft chairman and founder Bill...
Most large clients have access to at least one major analytics tool such as Omniture, Webtrends, or WebSideStory (now Visual Sciences). Someone like a particular Fortune 100 company we work for that has dozens of brands.
The message from the company is that their "decision to use one brand — Visual Sciences — going forward is symbolic. We covered the announcement by WebSideStory that they are rebranding themselves as Visual Sciences earlier.
WebSideStory has consolidated its product lines and rebranded as Visual Sciences, the company it merged with in February 2006. The Visual Sciences name reflects the company's expansion beyond Web analytics to other channels.
A key performance indicator is a response to the overwhelming volume of data Web analytics applications produce," said Eric Peterson, Vice President of Strategic Services in the Visual Sciences division of WebSideStory.