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  1. Unruly Unveils Brand Tracker Interactive Infographic for London Olympics

    The more shares a sponsor earns across all their online ads, the faster their runner will move along the track, taking them nearer to the finish line and closer to being an advertising champion. However, you can already spot the favourite to win...

  2. Yahoo Nabs Former MSN Exec Bradford

    Joanne Bradford, who led Microsoft's MSN for 7 years until March, when she left Microsoft to join Spot Runner, the Web-based TV ad startup. My decision to come to Yahoo was simple, because there is no other company that combines one of the world's...

  3. SearchDay | Domain Acquisition -- How Much is Too Much?

    Joanne Bradford, who led Microsoft's MSN for 7 years until March, when she left Microsoft to join Spot Runner, the Web-based TV ad startup. AdWords loves Microsites Sep 8, 2008 I've known this for ages of course, but was reminded recently when our...

  4. Spot Runner Raises $51 Million in Funding

    Internet-based ad agency Spot Runner has secured a combined $51 million in funding from Daily Mail and General Trust (DMGT), Grupo Televisa, Legg Mason Capital Management and Groupe Arnault/LVMH. Spot Runner CEO Nick Grouf said of the funding...

  5. Cable Firms Collaborate to Compete with Google

    Still, the cable firms are behind similar efforts by Google, which has a deal with EchoStar, and the recently announced acquisition of Weblistic by Spot Runner. However, with the successes of Google and Spot Runner riding on user-driven behavior...

  6. Search Headlines & Links: March 4, 2008

    Spot Runner Buys Weblistic: Local Search on Video SteroidsToday Spot Runner announced its acquisition of Weblistic, a provider of local online advertising, in an all-stock transition. Yahoo Announces onePlace at CeBITYahoo took advantage of the...

  7. Branding through Search: Strategies & Tactics

    From a tights ad at a local Danskin reseller to a Danskin triathalon announcement in a runner's magazine, people will use Search to find out more. They were prepared to bid whatever it took, no caps, no limits, and no need to justify the bid costs...