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  1. So... You Think SEO Has Changed?

    However I invite you to try to rank a page for any important keyword with zero internal links pointing at it and see how far you get. But content marketing is costly, time consuming, requires a vision for your business as well as your marketing...

  2. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    Invite them to be a part of a separate and exclusive program for others like them. Offer them after-hours shopping at your stores, a few free hours of your services, or invite them to a special VIP party.

  3. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    Invite Catalog Viewers to be More Engaged With the Brand Using web snippets on the catalog pages to invite consumers to look at additional content on a publisher’s blog is one way to further interest to consumer who just stopped by to browse.

  4. Managing Management Effectively: 5 Amazing Tactics That Can Be Harnessed for Agency or In-House PPC

    Set up a fixed weekly meeting and invite all the stakeholders involved, from senior management to other team leads. Simple answer: company growth and increased profits. When reporting on the media costs needed, it’s imperative to not only point out...

  5. 7 Tips to Start Making Meaningful Connections on LinkedIn

    You could either ask that person if they wouldn’t mind introducing you, or mention in your invite that you happen to know someone in common. In order to successfully market your company on a platform like LinkedIn, it's essential that you focus on...

  6. 9 Questions to Shape and Future-Proof Your Link Building Strategy

    If it’s a new product, send a sample for review; if there’s a new seasonal range, invite bloggers to a preview evening. Why would your trade media want to report on your product? Is there someone within your company that is a compelling...

  7. Google Hearts London: New Offices & World's First Chrome Store

    Google may even invite TechHub (startup community space project) into its new offices, according to media speculation. The company revealed last Wednesday that it has signed a 10-year lease on a property in Bonhill Street, and will make the space...