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  1. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    You definitely want to make sure your NAP is consistent across all local listings, in addition to your own website. For the site I was auditing, the address was only contained on the contact page, and it was different than the address located in...

  2. Google Buys Coupon Platform Incentive Targeting, Which Owns Targeted Search Patent

    Imagining how this could be employed within Google, one can picture a retail shopping search, whether in paid listings or organic, where users could preview results and edit their query in real-time to see different products and set of results.

  3. Local Search Insights: What Are Consumers in Your Local Area Searching For?

    Earlier this year, Search Engine Watch author Carrie Hill offered advice on marketing your small business site, including claiming your Google Local business listing and making sure Bing and Yahoo local listings are up to date.

  4. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    Taobao, similar to eBay and Amazon, is one of the largest online marketplaces in the world and the largest marketplace in China with over 370 million users and more then 800 million product listings. Tmall.com – a business to consumer online market...