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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What service level agreements (SLAs) come with the platform? Service Package What can you tell me about the service side of [VENDOR NAME]'s platform? Can [VENDOR NAME] offer a custom service package? Not all of the questions below might be...

  2. Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

    While social media quickly merges with PR and customer service, 46 percent of marketers believe it is crucial to their business. As always, there are contradicting viewpoints on small business SEO and the guidance from Google is, well, confusing at...

  3. 7 Ways to Make Your Google Search Result Stand Out

    Describe what the page or service is about and then ask the user to do something with a call-to-action (CTA). Most service industries have the luxury of hand-picking who they ask to submit a review. You can review the accuracy of your business...

  4. How to Build Your First Content Marketing Strategy

    For example, maybe you're writing about a popular service that your business provides. You'll want to end your piece with something like, "if you want more information about service packages, please get in touch with me(@)mybusinessname.com.