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  1. 3 Campaigns Your E-Commerce Account Should Have for Christmas

    But it can be a difficult area to manage, especially if your business has thousands of SKUs, fast-changing stock, and ever-changing prices and promotions. The automatic aspect of them gives you a really effective way to use your marketing budget in...

  2. Last-Minute SEO - Here Come the Holidays!

    Unless their business is summer-related, summer is the time of year where many website owners (and managers) slow down, kick back, grab a beer, and enjoy those long, hot, sunny days! If unknown (not a good idea) NEVER hire one off a freelance or...

  3. Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling [#CZLSF]

    SAP started the switch to attribution modeling based on the needs of their business and identifying their customer journey. While attending ClickZ Live San Francisco’s session on "Optimizing Search and Digital Marketing With Multi-Channel...

  4. How to Solicit Feedback from Prospects and Customers

    But if we're doing all the talking, we're missing a big piece of the sales and business development process: listening. I recently consulted for a food business that delivers prepared healthy meals. We hope he's had a great time, but since we haven...