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  1. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Many other companies have done their research into similar technology and all of them are quite good, however it's awesome to see Yandex raise the bar a little. Reverse image search gives results not based on a word search but on a search of visual...

  2. Pre-PPC Strategies For Launching a New Product

    You use Graph Search by entering strings of search parameters into the global Facebook search bar at the top of the page: While those may seem obvious to anyone who's ever hung around a Whole Foods salad bar, there are other less obvious interests...

  3. Content Marketing: The 4 Most Critical Components to Measure & Analyze

    Content marketing has gained much traction over the last 18 months and for good reasons. It's becoming an important part of any organization's marketing mix and can have an immediate impact on how companies are perceived, as well as their success...

  4. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    This new reporting tool includes graphing capabilities with bar, lines, and pie charts. Jerry Dischler, vice president of product management for AdWords, explained the motivation behind the updates, saying, "It’s no longer about devices, it's about...