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  1. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    This will be the first time that this many Meetup Groups of marketing professionals, brand advertisers, agencies, and business leaders from Chicagoland have converged at one industry networking event.

  2. Generating Revenue From Outsourced Local Search

    Long-standing relationships with large numbers of local advertisers These numbers are expected to grow, especially as Internet-groomed youngsters become consumers, and as advertisers seamlessly and quickly connect with ready-to-buy local consumers...

  3. Skype Dials in to Local Search

    We're currently identifying high-value categories and advertisers," said Chintaka Ranatunga, business development manager at Yellow Pages Group New Zealand, which is in trials with Skype. So instead of jockeying for top rankings, yellow pages...

  4. Don't Overlook Local Search Opportunities

    Fast-forward to 2009 and there are so many great opportunities for local advertisers to get in "on the cheap" (or even free). Small/local advertisers didn't have much choice. When advertisers couldn't afford to advertise in the Dallas Morning News...

  5. Improve Lead Conversions with Speed and Quality

    However, after talking to a number of advertisers, I've seen a common thread of opportunity emerging in the timeliness and quality of how we respond to leads as they come in. Compare and validate the quality of various lead sources, e.g.are search...