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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    After the sale of our core technology (which turned it into Yahoo Web Analytics and eventually was FREE), we had to focus back on services to grow revenue. We brought IndexTools to North America, which eventually was sold to Yahoo in 2008.

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    From what other tools (Web analytics, CRMs, etc.can [VENDOR NAME] import reporting metrics? Can we include our own website analytics code on [VENDOR NAME]'s pages? Can [VENDOR NAME] import local relevant data into its interface from our website...

  3. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Reporting on the engagement, performance, and discoverability of content, and understanding where optimization opportunities exist, require content-level or web page-level analytics. Page-Level and Content-Level Web Presence Analytics are Key

  4. The Role of #Hashtags in Social Media and Search

    Hashtag.org offers some insight into top trending hashtags on Twitter, however advanced analytics require a monthly fee. Yahoo also displays #hashtag results as demonstrated in autocomplete: Just as searches are conducted on platforms other than...

  5. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    BT: Can I get my keyword data back in Google Analytics, Please? MD: I am depending more on entry page performance, AdWords, Bing/Yahoo keyword performance data. Chicago Women Tech, a group of local women in digital marketing, search engine...

  6. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    Although page-level analysis will become more prominent, we shouldn't stop doing keyword-level analytics altogether. Instead, we've been trying to focus more on quality content and social media to connect users to relevant information and use the...

  7. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    ANALYTICS Real-Time Widgets Now Available in Dashboards – Google Analytics BlogFour new real-time widgets you can and add to any dashboard. Google: Disavow Links Even If Removed As A Best Practice – Search Engine RoundtableSays Google's John...