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  1. 5 Social Media Advertising Trends to Watch for in 2014

    Google, Bing and Yahoo all have conducted numerous tests to make the PPC ads look more like organic listings. Social media advertising is what traditional search engine marketing was 5 years ago: constantly in development with major changes coming...

  2. Integrating Owned, Earned & Paid Media For Better SEO

    Paid media (sponsored links, banner ads, paid directory listings, etc.have less impact on organic search results than owned and earned media, so this discussion is slightly different. Internet users (your customers) conduct searches in places...

  3. Search Week in Review for Feb. 19, 2011

    Paid listings may increasingly get more clicks at the expense of organic listings. Bing Sending More SEO Traffic Than Yahoo Search? Bing and Yahoo will allow advertisers to use trademarked terms in their PPC keywords starting next month, according...

  4. Search Week in Review for Oct. 30, 2010

    Organic Search Listings That Drive Clicks by John Greer Coming to Google from Amazon/A9 four years ago he has over 20 years of experience in the world of search having been chief scientist at Yahoo and a professor at the University of Arizona.

  5. SearchDay | Content is King...IF You Promote It

    This appears to be a major hit for LookSmart as Ask Sponsored Listings revenue generated 89% of LookSmart's Company Publisher Solutions revenue in Q1 2009 alone. Updates iPhone App with Voice Search Posted by Nathania Johnson May 26, 2009 Yahoo!

  6. The End of the Beginning

    Google's amazingly friendly interface and powerful monetization system for sponsored listings has trumped both Yahoo and Microsoft in their efforts to endear themselves to the plebs of the advertising world.