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  1. Inside AdWords and Contextual Advertising: The Tipping Point

    Advertisers have access to low-cost resources for producing audio and TV ads. Advertisers can place ads in print (newspapers), audio (radio) and video (TV). For example, Google supplies audio advertisers with a free bank of toll-free phone numbers...

  2. New Search Patents: May 3, 2006 - Microsoft and IBM Dominate with Recent Search Filings

    The determined content may include content from a webpage, graphic image, audio file, file, and the like. IBM has a handful of new filings at the USTPO, including; a way to search recorded speech, a method to predict search result quality in...