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  1. Forget Big Content – Small Content Is Critical to Search Success

    The idea is you open your favorite magazine (in my case "Men's Health") and record in top-level detail the key content on pages. The former "feed" off Google's suggest feature, which is, in turn, based on what people search for, while Quora and...

  2. Why Yahoo Wants to Move Into Contextual Search and How it Might Work For Them

    With mobile, people aren't as willing to spend a lot of time refining their search queries or go through multiple pages of search results as people do on desktops. Marissa Mayer, CEO of Yahoo, has been commenting a lot recently about how she wants...

  3. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Map rankings can easily improve when pages with localized URLs are attached to Google, Yahoo, and Bing map listings. Local searchers fully expect a rich, engaging, and high-quality experience, yet many localized pages fail to deliver.

  4. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    RKG published data recently showing the percentage share of organic search visits across Google, Yahoo, and Bing quarterly from Q2 2012 to Q2 2013. Conversion of Time on Page or Number of Pages Visited), and take action to improve your content...