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Yahoo Search Marketing Campaigns Paid Searcher Behavior

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  1. Daily SearchCast, July 28, 2006: Google Class Action Suit Over Click Fraud Settled; Google Radio Ads; Anti-Phishing Protection In Search Results & More!

    A new study from Yahoo and comScore looked at searcher behavior in the automotive sector, analyzing activity, user preferences, and how purchases were. Until recently, auto manufacturers weren't a major presence in search results, with most...