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  1. Will Yahoo Torch its Search Deal With Microsoft, Outsource Search to Google?

    Less than a year later, Microsoft and Yahoo struck a 10-year search deal in which Bing would power Yahoo’s organic search results and Yahoo would sell search advertising, with adCenter being the self-service ad platform for both companies.

  2. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    Yahoo’s organic search results are scheduled to transition to Microsoft Bing for the India market, a process that is expected to be completed by mid-September, according to a company spokesperson. Naver commands more than 70 percent market share in...

  3. Bing Now Powers Yahoo Organic Search Results in 6 More Countries

    Bing now powers Yahoo’s organic search results in the UK, France, Germany, Spain, Italy, and India. Yahoo advises to compare your organic results on Yahoo and Bing for important keywords that drive search referrals and sales, and modify your paid...

  4. Resources for Learning About PPC

    Bing and Yahoo PPC Resources There’s also a Bing Search blog. Microsoft have a well established resource center for adCenter and their other ad products with the adCenter blog and forums, as well as beginner's guide and help pages.