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  1. 5 Social Media Advertising Trends to Watch for in 2014

    For every new social network and ad platform, you're forced to deal with varied ad units (sizes, editorial policies, etc.and management requirements. From a mobile device the average user may never realize that the status update they just read and...

  2. Get Your adCenter Search Marketing Campaign in Shape for 2012

    At the same time, remember that ad customization goes beyond simple ad text, making sure that you're creating separate campaigns to target mobile phones and tablets to deliver the right messages to users no matter where they are searching.