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  1. Future of Search & Content Marketing: Expand Your Mindset

    The percentage of people who used social media to find websites increased 7 percent from 2011 to 2012, according to Forrester Research data: This and other similar data points segued into the importance of multichannel content marketing.

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    MD: I am depending more on entry page performance, AdWords, Bing/Yahoo keyword performance data. People will ask more questions in the search bar which push us to optimize our anchor text leveraging paid search data, Google Webmaster Tools, and...

  3. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Furthermore, it will be essential to analyze impression data from your local profiles to see common customer needs. In addition, the continually expanding knowledge graph provides encyclopedic data to users directly in the SERP – no need for click...

  4. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    While Android devices outnumber iOS in circulation and shipment, iOS users continue to be the most avid consumers of mobile web and app data and are likely to have a certain affinity for the Apple search tools that are preinstalled on their devices.