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  1. Last-Minute SEO - Here Come the Holidays!

    Not that many years ago we had quite a few of these things called search engines, but today we are primarily referring to the "Big 3": Google, Bing, and Yahoo in that order, with a small, but growing percentage beginning to use Duck, Duck, Go.

  2. So Why Did All Those Movie Sites Lose Google Search Traffic?

    Now, those clips were typically sourced at YouTube or other video networks like Yahoo Video. And since we live in an embeddable world (with YouTube and other video networks making it easy to embed video clips on your own website), questions started...

  3. FTC Workshop 'Blurred Lines: Advertising or Content?' to Examine Native Ads

    Yahoo began embedding stream ads, its native ad format of choice, into its news feed in May. Less than four months later, it revealed a company-wide redesign that made way for more stream ads that could be further integrated across Yahoo’s network...

  4. The Role of #Hashtags in Social Media and Search

    Yahoo also displays #hashtag results as demonstrated in autocomplete: Just as searches are conducted on platforms other than Google, Bing, and Yahoo, search also happens on social platforms. The more people become engaged, the more likely they are...

  5. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    At the welcome desk stood Liz Walton, who said that their software assists customers structure their business profiles on websites like Yahoo, White Pages, and Patch. This data is not opted in but are live which helps her customers achieve a...

  6. PLAs are Here to Stay: A Few Tips on How to Take Advantage

    That’s obviously good news for Google (and for Yahoo! New formats, different ad styles and, as mentioned, competition from Yahoo! As the old "Saturday Night Live" skit goes (OK, maybe I’m dating myself here) “New Shimmer is a floor wax and a...