Paul Levine Has Left the Building, Kelsey Group SEW Experts: Don't be a Local-Yokel — Enhance Your Local Business ListingsCarrie Hill shows you how to enhance your local listings in Google Maps and Yahoo Local to bring more traffic to your site.
The new Yahoo Local Maps beta also features larger maps with more "wow" factors, according to Paul Levine, general manager, Yahoo Local. In a major overhaul, Yahoo has significantly upgraded its Maps offering with cleaner maps and integrated local...
The company has taken several steps to improve relevance to get more precise local results, according to Paul Levine, General Manager, Yahoo Local. Levine said that ratings and reviews have proven to be one of the most popular features of Yahoo Local.
Local content represents a $100 billion offline market," said Paul Levine, General Manager, Yahoo Local. Of that, the yellow pages market represents $14 billion in annual revenue, all of which is addressable by search, Levine believes.
We've taken Yahoo Maps and on top of that have layered across it 55 categories that we've pulled from Yahoo and different data sources," said Paul Levine, general manager of Yahoo's local services. Yahoo plans to roll out several additional...
