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  1. Linkable Asset Strategy: How to Pick & Prioritize Assets

    To fuel creativity even more, you can copy keywords and drop them into Google search, Google Trends, BuzzFeed, Quora or Yahoo Answers for Qfor inspiration. When it comes to linkable assets, marketers often have a single objective: build as many...

  2. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    At the welcome desk stood Liz Walton who said that their software assists customers structure their business profiles on websites like Yahoo, White Pages, and Patch. The self-described “decision search engine”, Bing helps people with answers...

  3. Insights From 7th Graders About Google, Smartphones, Panda, Privacy & Paid Search

    How about Bing or Yahoo? Q: Glenn, did you know that the number one keyword searched for on Yahoo is Google? Nobody raised their hand for Bing or Yahoo last time. And not one did for Yahoo. For example, here are a few of the questions I asked the...

  4. PLAs are Here to Stay: A Few Tips on How to Take Advantage

    That’s obviously good news for Google (and for Yahoo! New formats, different ad styles and, as mentioned, competition from Yahoo! And the answers, for the most part, are very encouraging. Questions rattled around: Why should I pay for what used to...

  5. Small Business Social Media: 3 Tips to Get Started

    I also really like to advise small businesses to keep track of question-and-answer sites like Answers.com, Yahoo Answers, or Question.com. You can just as easily fail as excel in social media. Setting yourself up for success will make all the...

  6. Desktop Map Searches Increasingly Shifting to Mobile

    Searches with a mapping/navigation intent on the Big 5 Engines (Google/Bing/Yahoo/Ask/AOL) are down 34 percent over the past 15 months, going from 74.8 million to 49.5 million in August. Apple’s recent foray into the maps market, in which they...

  7. When Machines Start Writing Back: My Problem With DataPop & Automated Content Creation

    DataPop was founded late in 2008, by former Yahoo/Overture staffers. As its loyal subjects, writers and marketers must get on board with the technologies that will allow us to feed searchers’ insatiable need for the right answers, in the right...

  8. From 0 to 3 Million Monthly Visitors: Learn One Man's Proven Strategy

    I like to look at the kinds of questions people are asking on Yahoo Answers and on Twitter. Growth. One of the most important factors for any online business. Increasing relevant traffic often correlates with an increased bottom line.